Creating better SOLUTIONS for people, business, Economy & Environment
“Insightful, helpful and great to work with. I highly recommend reaching to out to the team to bring your next product to life.”
“Annular Design has been a great resource as we designed and launched a product from scratch.”
“Very creative problem solver, skilled and adept at generating conceptual ideas and taking them into a design for manufacturing.”
our Mission
To make circular product systems commercially irresistible, accelerating the shift to a sustainable and regenerative product economy.
our VISION
A world where all products are made sustainably and accessible, where waste is designed out, ecosystems thrive, and innovation regenerates, not depletes.
Our Solutions
Who We Help
why annular Design?
We believe the shift to a circular economy is the greatest innovation opportunity of our time. Founded by Adam Norris, Annular Design helps businesses build smarter, more sustainable product ecosystems that benefit business, people, economy and planet.
With over 13 years of experience supporting global brands, government bodies, and leading universities, Adam brings a unique perspective that combines industrial design, innovation strategy, and systems thinking. We don't just design products; we build the internal capability your team needs to lead in a circular economy future.
By leveraging an agile network of research, production, and commercial partners, we offer the depth of a large consultancy with the speed and personal touch of a specialist studio.
INTRODUCING DESIGN4U
Expert circular design, product design and commercial innovation embedded in your business to move faster, design smarter, and reduce impact. One flexible monthly plan, no overheads.
Your on-demand design partner for better products, faster launches, and sustainable growth.
‘ADAM’S ATTENTION TO DETAIL, PROFESSIONALISM AND ABILITY TO design THE device WE WANTED TO ACHIEVE MADE WORKING WITH HIM A DREAM’
Justin Watts- CEO Masterflask